Ross Howard

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Ross Howard

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Latest Articles

ABM Fundamentals: How to Craft an Ideal Customer Profile (ICP)

Ross Howard
August 27, 2024
Account-Based Marketing

12 Essential Content Syndication Metrics You Should Track

Ross Howard
August 21, 2024
Content Syndication

The Ultimate Guide to Understanding the B2B Decision Making Unit (DMU)

Ross Howard
August 15, 2024
Demand Generation

5 Benefits of Content Syndication for Your Business

Ross Howard
August 6, 2024
Content Syndication

8 Crucial B2B Marketing Trends for 2025 [Based On Research]

Ross Howard
August 1, 2024
B2B Insight

B2B Sales and Marketing Alignment: The Key to Unlocking Revenue Growth

Ross Howard
July 26, 2024
B2B Insight

5 Top ABM Trends to Watch Out for in 2025 and Beyond

Ross Howard
July 19, 2024
Account-Based Marketing

The Ultimate Guide to B2B Lead Quality (+ 9 Tips for Improving It)

Ross Howard
July 15, 2024
Lead Generation

B2B Tech Buyer Behavior: 120+ Insights from Our Latest Research

Ross Howard
July 12, 2024
B2B Insight