Paul Wright is not your typical marketing professional. With over 25 years of experience in media and technology, he specializes in marketing transformation, media strategy, and innovation across industries including technology, financial services, professional services, automotive, and MarTech. His expertise includes Account-Based Marketing (ABM) and leveraging leading platforms such as 6sense, Demandbase, and RollWorks to drive targeted growth and engagement. Having led teams at top B2B marketing agencies, Paul now works as a freelance consultant, helping businesses navigate the evolving marketing landscape. Passionate about driving growth through technology, he focuses on creating impactful digital strategies, optimizing media performance, and staying ahead of the curve with emerging tech.